Enroll Now
Back
Management

Digital marketing: The hottest career choice in 2023 

Digital marketing is one of the most sought-after career choices right now. It is a field that has made great strides in the last few years and continues to do so. The scope of digital marketing is enormous, and one can find a wide range of employment possibilities in various industries. With the ever-evolving technology, and most businesses shifting online, there is no better time to become a digital marketer than now.  

What is Digital Marketing? 

Digital marketing refers to the promotion of products or services using digital channels, such as search engines, social media, email, and websites. The goal of digital marketing is to reach and engage with customers through various online platforms in order to drive sales and increase brand awareness. Techniques used in digital marketing include search engine optimization (SEO), pay-per-click advertising (PPC), content marketing, influencer marketing, and more. 

How are businesses leveraging digital marketing? 

Every advertisement we see, every content piece we read, and every infographic image or video we see online is linked in some way to the work of a digital marketer. Technological advancements in almost every field have prompted many businesses around the world to find innovative ways to communicate with their target customers and share information. Today, smartphones have become quite affordable, and internet availability is made easy, allowing people to access vast information and make informed decisions about their purchases.  

Businesses are trying to leverage the latest technology to create strategies that help maximize their interactions with their customers. To achieve this, they have strengthened their Digital Marketing efforts. As the economy becomes more digital, Digital Marketing is gaining more prominence with every passing day, which makes a great career path for anyone. 

If you are ready to invest some of your time in learning Digital Marketing, you can have an exciting and lucrative career.  

Benefits of learning Digital Marketing 

  • High demand for digital marketers 
  • Easy to start a career. 
  • Diverse and in-demand jobs 
  • Develop entrepreneurial skills 
  • Attractive salary packages 
  • Gain business insights 
  • Helps in brand building. 
  • Allows you to start your own business: 
  • Helps in career growth 
  • Jobs unaffected by the recession 

Conclusion

When you learn Digital Marketing, you can rest assured that it is going to be a smart investment and will add an excellent career move! Take the opportunity to learn the insights and career prospects in Digital Marketing by enrolling in an online MBA program with a Marketing elective at Manipal University Jaipur (MUJ). The curriculum offered by MUJ is an innovative approach to shaping a professional to serve the economy in a win-win situation. It is adapted as per the latest thrust in the industries with broad coverage of both national and international integrated opportunities. Acquainting such knowledge enables students to grab the practicalities of modern business as well as job opportunities. 

Disclaimer

Information related to companies and external organizations is based on secondary research or the opinion of individual authors and must not be interpreted as the official information shared by the concerned organization.


Additionally, information like fee, eligibility, scholarships, finance options etc. on offerings and programs listed on Online Manipal may change as per the discretion of respective universities so please refer to the respective program page for latest information. Any information provided in blogs is not binding and cannot be taken as final.

  • TAGS
  • Digital Marketing
  • Marketing
  • Master of Business Administration
  • Online MBA

Become future-ready with our online MBA program

Know More
Related Articles

Interested in our courses? Share your details and we'll get back to you.

    • United Arab Emirates (‫الإمارات العربية المتحدة‬‎)+971
    • United States+1
    • Malaysia+60
    • Philippines+63
    • Afghanistan (‫افغانستان‬‎)+93
    • Albania (Shqipëri)+355
    • Algeria (‫الجزائر‬‎)+213
    • American Samoa+1
    • Andorra+376
    • Angola+244
    • Anguilla+1
    • Antigua and Barbuda+1
    • Argentina+54
    • Armenia (Հայաստան)+374
    • Aruba+297
    • Australia+61
    • Austria (Österreich)+43
    • Azerbaijan (Azərbaycan)+994
    • Bahamas+1
    • Bahrain (‫البحرين‬‎)+973
    • Bangladesh (বাংলাদেশ)+880
    • Barbados+1
    • Belarus (Беларусь)+375
    • Belgium (België)+32
    • Belize+501
    • Benin (Bénin)+229
    • Bermuda+1
    • Bhutan (འབྲུག)+975
    • Bolivia+591
    • Bosnia and Herzegovina (Босна и Херцеговина)+387
    • Botswana+267
    • Brazil (Brasil)+55
    • British Indian Ocean Territory+246
    • British Virgin Islands+1
    • Brunei+673
    • Bulgaria (България)+359
    • Burkina Faso+226
    • Burundi (Uburundi)+257
    • Cambodia (កម្ពុជា)+855
    • Cameroon (Cameroun)+237
    • Canada+1
    • Cape Verde (Kabu Verdi)+238
    • Caribbean Netherlands+599
    • Cayman Islands+1
    • Central African Republic (République centrafricaine)+236
    • Chad (Tchad)+235
    • Chile+56
    • China (中国)+86
    • Christmas Island+61
    • Cocos (Keeling) Islands+61
    • Colombia+57
    • Comoros (‫جزر القمر‬‎)+269
    • Congo (DRC) (Jamhuri ya Kidemokrasia ya Kongo)+243
    • Congo (Republic) (Congo-Brazzaville)+242
    • Cook Islands+682
    • Costa Rica+506
    • Côte d’Ivoire+225
    • Croatia (Hrvatska)+385
    • Cuba+53
    • Curaçao+599
    • Cyprus (Κύπρος)+357
    • Czech Republic (Česká republika)+420
    • Denmark (Danmark)+45
    • Djibouti+253
    • Dominica+1
    • Dominican Republic (República Dominicana)+1
    • Ecuador+593
    • Egypt (‫مصر‬‎)+20
    • El Salvador+503
    • Equatorial Guinea (Guinea Ecuatorial)+240
    • Eritrea+291
    • Estonia (Eesti)+372
    • Ethiopia+251
    • Falkland Islands (Islas Malvinas)+500
    • Faroe Islands (Føroyar)+298
    • Fiji+679
    • Finland (Suomi)+358
    • France+33
    • French Guiana (Guyane française)+594
    • French Polynesia (Polynésie française)+689
    • Gabon+241
    • Gambia+220
    • Georgia (საქართველო)+995
    • Germany (Deutschland)+49
    • Ghana (Gaana)+233
    • Gibraltar+350
    • Greece (Ελλάδα)+30
    • Greenland (Kalaallit Nunaat)+299
    • Grenada+1
    • Guadeloupe+590
    • Guam+1
    • Guatemala+502
    • Guernsey+44
    • Guinea (Guinée)+224
    • Guinea-Bissau (Guiné Bissau)+245
    • Guyana+592
    • Haiti+509
    • Honduras+504
    • Hong Kong (香港)+852
    • Hungary (Magyarország)+36
    • Iceland (Ísland)+354
    • India (भारत)+91
    • Indonesia+62
    • Iran (‫ایران‬‎)+98
    • Iraq (‫العراق‬‎)+964
    • Ireland+353
    • Isle of Man+44
    • Israel (‫ישראל‬‎)+972
    • Italy (Italia)+39
    • Jamaica+1
    • Japan (日本)+81
    • Jersey+44
    • Jordan (‫الأردن‬‎)+962
    • Kazakhstan (Казахстан)+7
    • Kenya+254
    • Kiribati+686
    • Kosovo+383
    • Kuwait (‫الكويت‬‎)+965
    • Kyrgyzstan (Кыргызстан)+996
    • Laos (ລາວ)+856
    • Latvia (Latvija)+371
    • Lebanon (‫لبنان‬‎)+961
    • Lesotho+266
    • Liberia+231
    • Libya (‫ليبيا‬‎)+218
    • Liechtenstein+423
    • Lithuania (Lietuva)+370
    • Luxembourg+352
    • Macau (澳門)+853
    • Macedonia (FYROM) (Македонија)+389
    • Madagascar (Madagasikara)+261
    • Malawi+265
    • Malaysia+60
    • Maldives+960
    • Mali+223
    • Malta+356
    • Marshall Islands+692
    • Martinique+596
    • Mauritania (‫موريتانيا‬‎)+222
    • Mauritius (Moris)+230
    • Mayotte+262
    • Mexico (México)+52
    • Micronesia+691
    • Moldova (Republica Moldova)+373
    • Monaco+377
    • Mongolia (Монгол)+976
    • Montenegro (Crna Gora)+382
    • Montserrat+1
    • Morocco (‫المغرب‬‎)+212
    • Mozambique (Moçambique)+258
    • Myanmar (Burma) (မြန်မာ)+95
    • Namibia (Namibië)+264
    • Nauru+674
    • Nepal (नेपाल)+977
    • Netherlands (Nederland)+31
    • New Caledonia (Nouvelle-Calédonie)+687
    • New Zealand+64
    • Nicaragua+505
    • Niger (Nijar)+227
    • Nigeria+234
    • Niue+683
    • Norfolk Island+672
    • North Korea (조선 민주주의 인민 공화국)+850
    • Northern Mariana Islands+1
    • Norway (Norge)+47
    • Oman (‫عُمان‬‎)+968
    • Pakistan (‫پاکستان‬‎)+92
    • Palau+680
    • Palestine (‫فلسطين‬‎)+970
    • Panama (Panamá)+507
    • Papua New Guinea+675
    • Paraguay+595
    • Peru (Perú)+51
    • Philippines+63
    • Poland (Polska)+48
    • Portugal+351
    • Puerto Rico+1
    • Qatar (‫قطر‬‎)+974
    • Réunion (La Réunion)+262
    • Romania (România)+40
    • Russia (Россия)+7
    • Rwanda+250
    • Saint Barthélemy+590
    • Saint Helena+290
    • Saint Kitts and Nevis+1
    • Saint Lucia+1
    • Saint Martin (Saint-Martin (partie française))+590
    • Saint Pierre and Miquelon (Saint-Pierre-et-Miquelon)+508
    • Saint Vincent and the Grenadines+1
    • Samoa+685
    • San Marino+378
    • São Tomé and Príncipe (São Tomé e Príncipe)+239
    • Saudi Arabia (‫المملكة العربية السعودية‬‎)+966
    • Senegal (Sénégal)+221
    • Serbia (Србија)+381
    • Seychelles+248
    • Sierra Leone+232
    • Singapore+65
    • Sint Maarten+1
    • Slovakia (Slovensko)+421
    • Slovenia (Slovenija)+386
    • Solomon Islands+677
    • Somalia (Soomaaliya)+252
    • South Africa+27
    • South Korea (대한민국)+82
    • South Sudan (‫جنوب السودان‬‎)+211
    • Spain (España)+34
    • Sri Lanka (ශ්‍රී ලංකාව)+94
    • Sudan (‫السودان‬‎)+249
    • Suriname+597
    • Svalbard and Jan Mayen+47
    • Swaziland+268
    • Sweden (Sverige)+46
    • Switzerland (Schweiz)+41
    • Syria (‫سوريا‬‎)+963
    • Taiwan (台灣)+886
    • Tajikistan+992
    • Tanzania+255
    • Thailand (ไทย)+66
    • Timor-Leste+670
    • Togo+228
    • Tokelau+690
    • Tonga+676
    • Trinidad and Tobago+1
    • Tunisia (‫تونس‬‎)+216
    • Turkey (Türkiye)+90
    • Turkmenistan+993
    • Turks and Caicos Islands+1
    • Tuvalu+688
    • U.S. Virgin Islands+1
    • Uganda+256
    • Ukraine (Україна)+380
    • United Arab Emirates (‫الإمارات العربية المتحدة‬‎)+971
    • United Kingdom+44
    • United States+1
    • Uruguay+598
    • Uzbekistan (Oʻzbekiston)+998
    • Vanuatu+678
    • Vatican City (Città del Vaticano)+39
    • Venezuela+58
    • Vietnam (Việt Nam)+84
    • Wallis and Futuna (Wallis-et-Futuna)+681
    • Western Sahara (‫الصحراء الغربية‬‎)+212
    • Yemen (‫اليمن‬‎)+967
    • Zambia+260
    • Zimbabwe+263
    • Åland Islands+358

    Select course*
      • Master of Business Administration
      • Bachelor of Business Administration
      • Bachelor of Computer Applications
      • Bachelor of Commerce
      • Master of Computer Applications
      • Master of Commerce
      • Master of Arts in Journalism & Mass Communication
      • MSc Data Science
      • MSc Business Analytics
      • PGCP Business Analytics
      • PGCP Logistics and Supply Chain
      • Bachelor of Arts
      • MA in English
      • MA in Sociology
      • MA in Political Science

    Select institution*
    • Manipal University Jaipur
    • Manipal Academy of Higher Education
    • Manipal Institute of Technology
    • Sikkim Manipal University

    Enroll Now
    Call
    Enroll Now
    Your application is being created Thank you for your patience.
    loader
    Please wait while your application is being created.