Navigating the modern HR landscape with HR analytics Human resource management is evolving, embracing more data-intensive technologies as much as the other industries. Modern businesses are more dependent on statistics and quantitative data for decision making and drive execution of their HR strategy as opposed to in the past, where it was majorly directed by gut and intuition. HR analytics is a game changer for human resource departments since it enables them to mine data, identify patterns, and make data led decisions to increase productivity and prepare grounds for better performance. The challenges and issues that HR managers and practitioners encounter are constant. Major issues are talent acquisition, attrition and turnover rate of employees, training issues, compensation management, and career planning of employees. Unavailability of correct information at the right time leads to wrong decisions which ultimately affects the satisfaction of employees. For instance, a worker who gave 100% but didn’t receive recognition will quit. Employee recognition and rewards is critical for organizations to ensure employee engagement and retention. Superior HR practices can be achieved by using data appropriately. Companies are utilizing the advantages of HR analytics to design incentives, salary increases, and promotions based on employee performance. Also, since HR Analytics helps in a data-driven decision making, HR practitioners and leadership can better understand and relate with their workforce. Also read: MBA HR course guide Let us understand the term HR Analytics HR analytics is a specialized form of data analytics that uses the employee-related data and analyzes it for better performance. In other words, it is defined as analysis of individual data and application of an organization’s HR strategy and policies to yield better outcomes. By quantifying employee data and automating HR processes, management may find answers to several questions, including How many workers quit the company within a year? How successful employee training is? and How high is your employment rate? The human resource department has a lot of information, but they are unsure on how to put it to use and turn it into decisions. HR metrics that are worth learning Here are a few HR metrics that every HR professional has to be aware of. HR analytics is driving change to upgrade the HR policies of organizations in line with current global and business trends. Analytics in HR helps professionals to make data-based decision, which is more effective than trial and error decision making, which was based on intuition. Analytical tools give valuable insight into the hiring process. One of the biggest problems that organizations face is finding the right people for the right roles. Comparative analysis of data pertaining to information and skills of new employees and skills and behaviour of top performer can help create a shortlist of the best potential candidate for a given role with just a small algorithm. RoI of all employees can be analyzed with the help of Performance data of employees and Key Performance Indicators (KPIs). Check out: How MBA prepares you for various HR functions Benefits of HR analytics HR analytics has become crucial over the last few years. Data Analysis and Critical Thinking is now a coveted skill for any HR professional. If you are looking for a career in HR or if you’re already a HR professional, then having knowledge of HR analytics can be beneficial in taking your career to the next level. Many organizations are creating position of HR analytics for effective working. HR analytics is just not a good position but also very influential. As the industries/organizations are looking for professionals with sound knowledge of HR analytics, there is a massive boom for this HR analytics course. Also read: How to get a HR job without work experience Conclusion The value of data-driven decision-making in human resources is becoming more widely understood by organizations. As a result, there has been an increase in demand for HR analytics specialists. A solid background in both human resources and data analytics is often necessary for a job in HR analytics. Professionals should be knowledgeable about HR procedures, statistical techniques, data visualization, and data analysis. Large enterprises, consulting firms, HR technology companies, and even startups provide career prospects in HR analytics. The moment is right to pursue a career in HR analytics. Many B- Schools now offer HR analytics courses as part of their professional degree curricula, including MBA and PGDM.
How AI tools propel management to new heights Artificial Intelligence (AI) refers to the simulation of human intelligence processes by machines, especially computer systems. These processes include learning, reasoning, problem-solving, perception, and language understanding. AI technologies aim to enable machines to perform tasks that typically require human intelligence. Artificial Intelligence (AI) has continued to increase its presence and impact in various domains because of the quick pace at which technological developments are happening. Artificial intelligence tools are leaps and bounds forward for discipline management in all fields. Impact of AI on various fields The following are some possible ways that show that the use of AI has increased over the time: Automation in the industry: Artificial intelligence and machine learning algorithms are increasingly employed to automate mundane and repetitive work across various sectors. This encompasses automating several aspects of business, such as manufacturing operations, customer support services, data entry, and more. As AI develops further, it can perform increasingly complex tasks, resulting in higher production and efficiency levels. Healthcare sector: It is predicted that AI will play a significant role in the healthcare industry, contributing to the diagnosis and treatment of a variety of medical disorders. Advanced artificial intelligence systems can analyse medical images, forecast disease, and suggest personalized therapies. It is also assisting in medical research. Finance: Artificial intelligence is already being used in the financial industry, specifically in customer care, algorithmic trading, risk assessment, and fraud detection. It is expected that AI may have made even more progress in these areas, paving the way for new financial advances. Natural language processing: In the field of NLP, it is increasing the sophistication of chatbots, virtual assistants, and language translation services powered by artificial intelligence. This development makes it simpler for humans to engage with technology and one another in real-time. It contributes to saving time and resources as well. Climate change and sustainability: Artificial intelligence plays a vital role in analysing large volumes of data to discover trends and solutions connected to climate change, environmental monitoring, and the sustainable use of resources. That can assist the policymakers in dealing with the problems arising from climate and sustainability. Cybersecurity: Artificial intelligence is used to identify and respond to cyber threats in real-time, enabling improved protection against growing security risks and attacks. Personal electronics and smart homes: It is seen that AI-powered virtual assistants have become increasingly more interwoven into our everyday lives. These assistants manage smart home devices, provide personalized recommendations, and improve the overall user experience so that we can manage our lives in a better way. Also read: Impact of AI on higher education Effect of AI on business management Across many different types of businesses, artificial intelligence (AI) is rapidly becoming an important management component. It provides powerful tools and strategies that help in improved decision-making, automating procedures, and overall efficiency, and it does all these things simultaneously. The following are a few areas where AI is influencing management: Decision making: Making decisions based on analysed data through Artificial intelligence enables managers to make decisions quickly and accurately. AI made analysing large volumes of information and data very quick. Tools for data analysis that AI powers can evaluate from various sources recognize patterns in that data and deliver meaningful insights that can help strategic and operational decision-making. Predictive analytics: AI systems can forecast future patterns and outcomes based on previous data, which enables managers to anticipate prospective difficulties and opportunities. Predictive analytics is a type of artificial intelligence (AI). This contributes to improved resource allocation as well as improved risk management. Automation and efficiency: Automation that AI powers can streamline repetitive processes, lowering the amount of manual work required and the number of errors made by humans. This frees managers to concentrate on more strategic and creative facets of their roles, which ultimately results in an improvement in total productivity. Customer service and support: In the realm of customer care and assistance, AI-enabled chatbots and virtual assistants are becoming a popular option. They can provide instant help and responses to questions asked by customers, freeing up human agents to focus on more complicated jobs. Supply chain management: Artificial intelligence can optimize supply chain operations by forecasting demand, locating bottlenecks, and recommending the most effective routes for logistics. This contributes to the reduction of expenses as well as the improvement of delivery times. Talent management: Artificial intelligence can be used to locate and recruit suitable people based on their talents and credentials. In addition, analysing employee data can assist in performance appraisal and talent development. Personalization: Artificial intelligence can analyse customers’ preferences and actions to create personalized marketing content, product recommendations, and user experiences. This has the potential to increase both the satisfaction and loyalty of customers. Risk assessment & fraud detection: AI algorithms can analyse massive datasets to discover potential dangers and abnormalities, which can help with fraud detection and risk assessment in financial institutions and other industries. AI-powered forecasting: AI can provide accurate sales forecasts, production projections, and financial predictions, which can assist managers in making well-informed decisions and planning. AI covers all the different branches of management, such as marketing, sales, supply chain management, human resource management, risk assessment, finance, etc. The application areas of AI that have been covered above can make a manager’s job more accessible to a greater extent and improve not just the manager’s efficiency but also their effectiveness. Check out: Why banking professionals must master AI Conclusion Indeed, it is essential to recognize that artificial intelligence (AI), with its many advantages, has increasing use in vital places. It also presents several ethical difficulties and concerns, such as data privacy, employment displacement, prejudice in algorithms, and AI responsibility. Addressing these concerns and adopting ethical practices for AI will ensure a sustainable and inclusive future as artificial intelligence (AI) continues to advance and become more pervasive. The human element remains crucial in making responsible and empathetic decisions, while AI can serve as a valuable tool to support and enhance management processes. As Bill Gates rightly said, ‘It’s the most transformative innovation any of us will see in our lifetimes”.
Crowdfunding- A democratized fundraising option Each tiny pebble in a jar can have a significant effect when combined with thousands of other pebbles to create a strong foundation. The same can be said of crowdfunding, which brings together numerous modest contributions to create a positive force as individuals band together to quickly raise a sizeable sum of money. A startup also expands when there is a consistent influx of financing. A startup can raise money on its own from banks, venture capitalists, private equity, or angel investors, but there are several restrictions that apply as well. This is where crowdfunding is useful. What is Crowdfunding? Crowdfunding is a method of raising funds for a project, business, or cause by collecting small amounts of money from many people, typically via the Internet. It allows individuals or organizations to present their ideas or initiatives to a wide audience, and those interested in supporting the project can contribute financially at various levels based on their preferences and capabilities. Crowdfunding platforms serve as intermediaries that connect project creators with potential backers. These platforms provide a convenient way for people to discover and support projects they find interesting or valuable. Some well-known global crowdfunding platforms include Kickstarter, Indiegogo, GoFundMe, and Patreon. Types of crowdfunding models Rewards-based crowdfunding: In this model, backers contribute money to a project and, in return, receive non-monetary rewards, such as products, experiences, or acknowledgments. Equity-based crowdfunding: This model involves investors providing funding in exchange for equity in the company or a share of its profits. It is commonly used by startups and small businesses to raise capital. Donation-based crowdfunding: This form of crowdfunding involves raising funds for charitable causes or helping individuals in need without any expectation of financial return. Debt-based crowdfunding: Also known as peer-to-peer lending, this model involves individuals lending money to borrowers, typically with an agreed-upon interest rate and repayment schedule. Check out: How to get a banking job after BCom Crowdfunding in India India has seen a growing trend in crowdfunding, and several successful campaigns have emerged in various fields. Here are some notable examples of crowdfunding campaigns in India: Ketto – Save Little Hearts: Ketto is one of the most popular crowdfunding platforms in India. One of its successful campaigns was “Save Little Hearts,” which aimed to raise funds for the heart surgeries of underprivileged children. The campaign received significant support from donors, helping several children get the necessary medical treatment. Fueladream – Light for Education: Fueladream, another crowdfunding platform in India, launched the “Light for Education” campaign. It focused on providing solar lamps to children in rural areas with limited access to electricity, enabling them to study and improve their education. ImpactGuru – Covid-19 Relief Fund: During the COVID-19 pandemic, many crowdfunding campaigns were launched to provide relief and support to those affected by the crisis. ImpactGuru’s “Covid-19 Relief Fund” campaign gathered funds to provide medical supplies, food, and financial assistance to healthcare workers and vulnerable communities. Milap – Kerala Flood Relief: When Kerala faced devastating floods, the Milap platform hosted a crowdfunding campaign to raise funds for relief and rehabilitation efforts. The campaign received widespread support from individuals and organizations, helping those affected by the natural disaster. Wishberry – Documentary Films: Wishberry is a crowdfunding platform that focuses on creative projects, including independent films. Many documentary filmmakers in India have successfully funded their projects through the platform, bringing important social issues and stories to light. Catapooolt – Education for Underprivileged Girls: Catapooolt launched a campaign to support the education of underprivileged girls in India. The funds raised were used to provide scholarships, educational materials, and support for girls from marginalized communities. BitGiving – The Rickshaw Project: The Rickshaw Project was an initiative to provide sustainable livelihoods to rickshaw pullers in India. BitGiving’s crowdfunding campaign aimed to improve the working conditions and income of these urban workers. Rang De – Interest-Free Microloans: Rang De is a platform that connects individuals who want to invest in social causes with rural entrepreneurs in need of microloans. The platform has successfully raised funds for various small-scale business initiatives. Milaap – Clean Water for Villages: Milaap has supported numerous campaigns focused on providing clean drinking water to remote villages in India. These campaigns have helped install water purification systems and wells, improving the quality of life for thousands of people. Also read: Accounting vs finance: Which one’s right for you? Briefly stating: Above mentioned examples demonstrate the diverse range of crowdfunding campaigns in India, covering social causes, healthcare, disaster relief, education, and sustainable development. Crowdfunding has democratized fundraising, allowing innovative projects, creative endeavors, and charitable initiatives to gain financial support from a global audience. However, it’s important to note that not all crowdfunding campaigns are successful, and creators need to put effort into creating compelling campaigns, setting realistic funding goals, and engaging with their backers effectively to increase their chances of success. Additionally, backers should exercise due diligence before contributing to a crowdfunding project to ensure its legitimacy and feasibility. Develop a better understanding of contemporary financial and digital platforms for fund access Platforms like crowdfunding are like lifelines to people and organizations who need funds but are unable to access the traditional platforms of fundraising. To understand how to create and be aware of fraudulent crowdfunding platforms, one must possess the right financial literacy. Enrolling yourself in B. Com/ M.Com courses will help you in creating the right understanding of the various online fund platforms. Directorate of Online Education, Manipal University Jaipur, offers UGC entitled online B. Com and M.Com courses for all those who are interested in learning accounting and finance. Candidates enrolled in Manipal University Jaipur’s online Commerce program can take advantage of the program’s flexible schedule, excellent faculty, extensive course material, and several other benefits. Also read: Best career options after BCom
Beyond reality: Brands in the metaverse To interact with consumers and develop immersive experiences, brands have started to investigate possibilities within the metaverse. As the metaverse develops, brands are more aware of their potential as a brand-new area for marketing, customer involvement, and business opportunity. Brands will probably discover even more creative methods to interact with consumers in this virtual environment. Businesses must comprehend the values and customs of the online communities with whom they interact and put user engagement and experience ahead of overt sales messages. In this dynamic new market, brands that can smoothly integrate into the metaverse and provide customers with value will probably be most successful. Also read: Why marketing could be your dream career What is Metaverse? The phrase “metaverse” describes a virtual reality setting where users can communicate with other users through avatars. It resembles an immersive, interconnected online world that blends aspects of augmented reality, virtual reality, and the internet. By participating in numerous activities like socializing, gaming, shopping, working, attending events, and much more, the metaverse aims to create a seamless and persistent digital world. By connecting brands with the metaverse, businesses have enhanced their potential to reach new audiences and engage with customers. It has achieved strategically to tap into a rapidly expanding and engaged digital audience. Instead of being perceived as invasive or only motivated by profit, brands want to enhance the metaverse experience. By creating sincere connections and interaction within the metaverse brand loyalty is built. Brands can develop virtual locations or experiences within their worlds on different metaverse platforms like Decentraland, VRChat, and Roblox. Brands may access existing user bases and increase their visibility to new customers by engaging with these platforms. Also read: A guide on how to get a job in the marketing sector Some of the brands that are actively using the metaverse Nike – The sportswear giant has launched a virtual store on the Roblox platform to sell limited-edition digital trainers. It is just one example of a firm actively embracing the metaverse. Gucci – The high-end fashion label Gucci collaborated with Roblox to develop the virtual experience “Gucci Garden,” which lets visitors tour a digital garden and see virtual displays of Gucci goods. Coca-Cola – Coca-Cola joined the metaverse through Decentraland by displaying a digital “Coca-Cola metaverse billboard” that allowed people to interact with it and play brand-related mini-games. The North Face – The North Face, a maker of outdoor goods, teamed up with VRChat to develop a virtual campaign experience that allows users to explore stunning landscapes and interact with North Face gear in a computer-generated environment. Fortnite – Created by Epic Games, Fortnite is a massively multiplayer online game that has organized several in-game events in association with different brands. IKEA – The furniture giant IKEA investigated the use of augmented reality (AR) and virtual reality (VR) to improve the shopping experience, with users able to place items virtually at their homes using AR technology. Adidas: In collaboration with Snapchat, Adidas developed an augmented reality (AR) experience that allowed customers to visually try on the company’s footwear using the Snapchat camera. Walmart – Walmart with Roblox has planned to launch online stores where shoppers may browse nearly similar copies of the products seen in Walmart’s actual locations. Microsoft – By enabling users to digitally connect through avatars and holograms to attend events, meetings, and conferences, Microsoft has made progress in the metaverse realm. Facebook – Facebook’s parent business rebranded its name to Meta and shifted its emphasis from social networking to building the metaverse. The Facebook metaverse refers to Facebook or Meta’s contribution to the metaverse. It’s a virtual reality-based social platform. It’s crucial that the metaverse environment is constantly changing and more brands have accepted the idea. As technology develops and the metaverse gains popularity, one can anticipate an increase in brands experimenting with and utilizing virtual experiences to engage with their audiences. Check out: Why choose an MBA in marketing Gain extensive marketing knowledge and skills with Manipal University Jaipur’s online MBA in marketing Marketing has always been a dynamic and exciting field that plays a key role in the promotion of any product or service. It aims take a company’s brand to the customer base and help in building brand loyalty through vigorous campaigns and effective marketing strategies. With the evolving technology and cut-throat competition in almost every sector, the need for expert marketing professionals is higher than ever. An MBA in marketing is a great choice for those candidates interested to seek or advance their career in marketing. Manipal University Jaipur’s online MBA in marketing is one of the finest courses that has a comprehensive curriculum developed by experts keeping in mind the latest advancements in various industries. This program is of the same standard as an on-campus MBA and helps in grooming you as a successful marketing professional.
Online Manipal launches #DrivingTheChange campaign to enable India with online degrees Picture this: You wake up on a Monday morning and realize you don’t have to attend a boring morning lecture. You grab a cup of coffee in your pajamas, text a couple of friends, and then decide to go to a café and watch online lectures. Sounds like a plan, right? Well, what if we say that Online Manipal is giving you the freedom of time & flexibility to study at your own pace, learn on the go, and get an online degree from a reputed institute, all from the comfort of your homes. Well, Online Manipal is doing this by #DrivingTheChange in the lives of learners to help them pursue their higher education in the most convenient way ever. Online Manipal has emerged as the trailblazer in providing learners with a unique opportunity to experience the best of both worlds – the flexibility of online learning and the immersive environment of an on-campus experience. We are committed to #DrivingTheChange in your life and embark on a journey that marries flexibility, innovation, and quality education like never before. How we are driving change Online Manipal is driving this change by breaking the shackles of conventional learning, and here’s how. A ‘Jigri Dost’ in your learning journey If you consider Online Manipal your ‘Jigri Dost’, then we have you covered. A Jigri Dost is someone who stands by you and celebrates your small wins at every step of your journey. The online degrees available on Online Manipal can be your perfect #DegreeDost. Whether you want to pursue your higher education without quitting your job, get a degree from a premium university, or study at your own pace, Online Manipal is driving the change in the lives of learners by becoming their true #DegreeDost. Read more: A glimpse of how our learners found their ‘Jigri Dost’ in Online Manipal Build real connections Buckle up to dive into the world of online degrees and build real connections. You will meet people from all corners of the world from diverse backgrounds, exchange ideas, collaborate on projects, and get insights. Online degrees aren’t just about sitting in front of a screen, sipping coffee, and typing away assignments. They’re about connecting with people who are just as hungry for knowledge as you are. With Online Manipal is your gateway to meet new people that will help you take your career to the next level. Guiding the way forward to success Online Manipal can be your ultimate guide in pushing you towards the success that you aspire to achieve. Online Manipal is not only your Jigri, but also a guide and mentor in your professional career. You can interact and learn from our esteemed faculty who are experts in their domains. They will guide you through the online program to ensure you complete it without facing any obstacles. A large share in the online degree space Undoubtedly, Online Manipal is among the leading platforms that has the biggest share in the online degree space. Upholding our brand value, we have been able to give access to online undergraduate degrees, postgraduate degrees, and online certifications from top universities including Manipal University Jaipur (MUJ), Manipal Academy of Higher Education (MAHE), T.A. Pai Management Institute (TAPMI), and Sikkim Manipal University (SMU). Our wide range of degrees in various disciplines allow learners to take their education to the next level and explore careers and job roles in leading organizations. A go-to for accredited online degrees The online degrees accessible on Online Manipal are all accredited, which means they are valued just like on-campus degrees. As a learner, you get the opportunity to access accredited online degrees with the freedom and flexibility to learn anywhere, anytime. Accreditations also matter when you are ready to enter the job market, and an online degree from Manipal University can elevate your employability quotient. Upholding the brand Online Manipal is committed to making quality education more accessible and affordable to learners spread across the world. Online Manipal has empowered over 30,000 learners to realize their potential by providing them industry-relevant degrees and new-age certifications from top universities and institutes in a 100% online mode. Bottom line Online Manipal is your golden ticket to a world where learning isn’t confined to stuffy classrooms or outdated textbooks. So future visionaries & changemakers, if you want to drive the change in your life and embark on a journey that’s exciting, unleash your potential with Online Manipal.
Embracing new heights of success with online MBA from MAHE! In an era defined by continuous learning and professional growth, Manipal Academy of Higher Education (MAHE) stands as a beacon of innovative education. With a range of online MBA programs, MAHE empowers learners to reshape their careers, infuse managerial expertise, and flourish in a world that demands adaptability. Here we have compiled the experiences of three amazing learners and their inspiring experience with us. Transcending to new heights of success Richa’s pursuit reflects the essence of MAHE’s online MBA programs – a pathway for professionals to transcend limitations and evolve into leaders within their specialized fields. Expressing her thoughts, she says”I sought to elevate my managerial prowess, thus opting to pursue an online MBA specialized in Healthcare Management. MAHE has been instrumental in augmenting my expertise in this field.” Revitalizing your career For those who’ve pressed pause on their academic journey, this platform provides an avenue to revitalize their careers and ascend the corporate ladder with newfound confidence. Don’t believe us? Then here is what one of our learner’s Sirisha has to say: “I couldn’t pursue my master’s degree after my marriage. Now that my son is grown up, I knew now is the time to restart my career. With certain years of technical experience in data science, I needed the right set of managerial skills to climb the career ladder. I hope this online MBA program will give me the necessary career boost.” No compromise on ambition Last but not the least we have a superwoman who did not want to compromise on her ambitions or her commitment. Speaking her min out Amisha Alok says” With 2 years of experience in sales, I wanted to pursue an online MBA in Marketing to improve my job prospects and for better salary packages. However, I didn’t want to quit my job. Thanks to the flexibility of online classes, I’m able to manage my work and studies “ Exhilarated with a sense of pride and satisfaction we look forward to empowering more such ambitious learners who are willing to use the steppingstone that in Online Manipal to scale new heights of success Advantages of Pursuing an Online MBA with MAHE: Flexibility: The online format accommodates various commitments, allowing learners to tailor their educational journey without disrupting their lives. Specialized Learning: MAHE’s programs offer domain-specific expertise, aligning academic pursuits with professional aspirations. Career Integration: Professionals can seamlessly apply their acquired knowledge to real-world scenarios, gaining an immediate advantage in their careers. Global Accessibility: Geographical barriers fade away, and learners gain access to high-quality education regardless of their location. Holistic Skill Enhancement: Beyond managerial skills, learners benefit from a wider skill set through supplemental resources like Coursera. The transformative power of pursuing an online MBA with MAHE is boundless. It transcends limitations, infusing career-defining managerial skills, and fostering holistic growth. As the world continues to evolve, MAHE’s online MBA programs stand as a steadfast guide for those seeking to reimagine their careers, invigorate their expertise, and thrive in the dynamic landscape of modern business.
How to get your first job: A guide to placement training for freshers Job search — especially your first one — can be challenging; navigating the confusing landscape of resume writing and job search websites, in addition to figuring out precisely what a potential employer wants while evading interview pitfalls. Landing your dream job as a recent graduate can seem like an overwhelming undertaking, but with the appropriate strategy and planning, you can improve your prospects of succeeding. Placement training substantially enhances an individual’s likelihood of securing their dream job by training them for the challenging aspects of the job quest. It offers folks the competence to effectively demonstrate their skills and distinguish them from those around them while leaving a mark on future employers. Placement training eventually serves as an impetus for transforming dreams into lucrative professional opportunities. Also read: How placement training can help you choose the right career path How can placement training help fresh graduates secure a job? Placement training can assist fresh graduates in successful job search and in securing their dream job. Some ways placement training helps fresh graduates include the following: Identifying your career goals by utilizing self-assessment techniques: Placement training can help Identify your skills, career goals, strengths and shortcomings by utilizing self-assessment techniques. So, you can explore the categories of positions and sectors that align with your plans by conducting an assessment of your preferences, values, and passions. You’ll be able to decide on the most suitable professional route thanks to self-assessment, which can additionally assist you in customizing your placement training. Creating an impressive resume and cover letter: Placement training helps you to prepare an impressive resume and cover letter to showcase your qualifications and experiences to prospective employers. You have to make your resume specific by emphasizing relevant experience, academic success, internships, and extracurricular pursuits. Also, ensure your cover letter reflects your passion for the opening and is tailored. Enhancing your technical skills: Your chosen field-specific technical skills will be further honed during your placement training. Placement training will help you refine the fundamental technical abilities that the industry demands. Also, keep up with the most recent tools, technologies, and practices to stay updated about the industry. Assists in developing soft skills: Employers place a high prominence on interpersonal skills, teamwork, problem-solving, leadership, and adaptability. Placement training assists in developing essential soft skills that are crucial in the workplace. It can enhance your oral and written communication abilities, both in official and informal settings. You can also strengthen your abilities for teamwork, settling disputes, and navigating complex circumstances. Also read: The role of placement support services in bridging the job readiness gap Tips that can help you secure a job role after graduation Discussed below are certain tips that can help you secure a job role after your graduation: Leverage online job portals and resources: Leverage online employment portals and resources for seeking openings in the sector you’re interested in pursuing a career. Establish job alerts following your preferences, register on credible job platforms, and upload your current resume. Browse corporate websites, industry forums, and social media platforms To keep abreast of job openings. Utilize online resources like professional blogs, webinars, and sector-specific websites to gain insightful information and direction. Gain practical experience: Volunteering, part-time jobs, and internships all offer invaluable practical experience. Look for opportunities to use your conceptual understanding in practical contexts. Seek entry-level jobs or internships at organizations or businesses relevant to your area of interest. These experiences give you networking chances and references in addition to enhancing your resume. Be proactive, show initiative, and have a strong work ethic throughout these scenarios. Develop a strong professional network: Network with industry professionals by visiting job fairs, professional associations, and alumni gatherings. Take part in meaningful discussions, share contact details, and then follow up. Take advantage of platforms like LinkedIn to develop and maintain your professional network. Look for mentors who can aid you on the path to a successful career and offer insightful counsel. Stay updated on the industry trends: Keep up with market demands, new technological developments, and industry trends. Engage in ongoing learning by subscribing to pertinent newsletters, following industry leaders on social media, and more. In interviews, demonstrating your familiarity with recent developments in the business can substantially enhance your candidature and highlight your enthusiasm for the job at hand. Build a powerful personal brand: Building a powerful personal brand will let you stand out from other hopefuls. Create a professional website or blog, a LinkedIn profile, and intellectual leadership pieces to establish your online presence. Keep your personal branding consistent across all platforms while demonstrating your knowledge and enthusiasm. Developing a solid online presence will make you more visible to employers and boost your chances of landing a job. Also read: The impact of placement training on employability skills Things to keep in mind to nail the job application process Some of the things you should keep in mind to nail the job application process include: Carefully read and understand the job requirements: Always make sure you have read and understood the job requirements before applying for a job. Make sure to emphasize how your skills and expertise are pertinent to the job post in both your cover letter and CV. Before submitting, make sure your application is free of typos and errors. Take part in mock interviews: Practice mock interviews to become familiar with typical interview questions and refine your responses. Ask for feedback from experts, career advisors, or business luminaries. Create captivating narratives that showcase your accomplishments, problem-solving skills, and experiences. Practice responding to behavioral-based questions by employing the STAR (Situation, Task, Action, Result) approach to demonstrate that you can handle challenging scenarios. Thoroughly prepare for the interview: Research the organization, its aim, values, and most recent accomplishments thoroughly before any interviews. Prepare meaningful responses to frequently asked interview questions. Test your technical knowledge, problem-solving skills, and cultural fit by preparing for some possible interview questions. Maintain professional etiquette: Be professional in all your encounters. After interviews, send thank-you cards and be sure to dress appropriately and be on time. Treat everyone you come into contact with courtesy and respect, including executives and receptionists. Throughout the hiring process, keep your attitude upbeat and businesslike. Show that you can adjust to various work contexts and perform well in diverse teams. Online Manipal provides placement training to help fresh graduates land their dream jobs The placement training services offered by Online Manipal assist fresh graduates in their professional journey. Online Manipal offers a wide range of placement assistance services, which include employability assessments, skill-enhancement training, virtual placement drives, and resume building to prepare students for the job market. Industry readiness programs are also offered to students to prepare them for their specific fields. Enroll in an online course from top reputed institutions such as Manipal University Jaipur and Manipal Academy of Higher Education through Online Manipal to carve a successful career. Also read: Importance of career readiness in online education: How placement drives can help Conclusion A mix of careful planning, successful networking, and ongoing skill development is needed to land your first job as a recent graduate. You can improve your employability, present yourself with confidence, and land your first job by following the recommendations in this detailed handbook. You can start a successful career journey if you are committed, organized, and have the appropriate mindset. Also read: Preparing for success: The key steps in placement training
From IT giants to top banks, meet industry experts & professionals through Online Manipal Are you ready to take the next step in your education and career? Then welcome to the world of opportunities that Online Manipal offers. In today’s digital age, Online Manipal has revolutionized education in multiple ways, creating an interactive and engaging platform for learners worldwide to meet and share invaluable knowledge. With Online Manipal, you get access to affordable, flexible, and accredited online degrees from premium universities. Why Online Manipal is a gamechanger in your learning journey! With Online Manipal, you will get an opportunity to access world class education by becoming a part of a diverse classroom. Get an enriched learning experience and diverse perspectives by meeting professionals from the world over. As an online learner, you get the opportunity to engage with faculty, who are accomplished professionals and experts in their respective fields. As a working professional, building connections becomes essential in your professional journey. Online Manipal gives you the opportunity to connect with professionals from diverse industries that can lead to fruitful industry networking. Now that you have understood how a virtual classroom can bring diverse perspectives and insights, we give you a glimpse of what it would be like to pursue your online degree through Online Manipal, as a working professional. With a learner footprint of 1500+ cities and towns in India & online learners from 60+ nationalities, Online Manipal allows you to exchange ideas with a diverse peer group from various industries, domains, and experience levels. Mayank, online MSc in Data Science, Manipal Academy of Higher Education Works for Google Mayank, who is pursuing is online MSc in Data Science from Manipal Academy of Higher Education (MAHE), has over 10 years of work experience in the IT field. He is currently working with Google and has enrolled for this online master’s degree to expand his knowledge in data science, upskill, and advance in his career. Shivangi Rastogi, online MBA, Manipal University Jaipur Works for Aditya Birla Capital With 6 years of work experience, Shivangi Rastogi, who currently works in Aditya Birla Capital as a Product Manager, is pursuing her online MBA from Manipal University Jaipur. She was previously working with ICICI bank. Eager to take significant strides in her career, she chose this program to explore better career opportunities with higher salary packages. Deepak Kumar, online B.Com, Manipal University Jaipur Works for Mahindra Logistics With over 7 years of experience in the supply chain industry, Deepak Kumar wanted to pursue an undergraduate degree without quitting his job. He chose the online B.Com degree offered by Manipal University Jaipur. He is able to manage his work-life balance through flexible learning opportunities. Deepak hopes to pursue his online MBA in supply chain management after the completion of this program. Ajay Rai, online MBA, Manipal University Jaipur Works for Schindler Ajay Rai is a learner with Online Manipal who is pursuing his online MBA from Manipal University Jaipur. With an aim to make a career switch from a field technician to sales, Ajay took up this online program due to flexible learning. The comprehensive course curriculum and projects have helped him crack this course. Dhananjay, online MCA, Manipal University Jaipur Works for Infosys Dhananjay has a considerable amount of work experience in the IT field. With the eagerness to expand his knowledge, enhance his technical skills, and ultimately get a promotion, he took up an online MCA degree. Vishal Purty, online BBA, Manipal University Jaipur Works for Bank of Baroda Vishal Purty is working as a business associate with Bank of Baroda. Enthusiastic about improving his marketing and sales skills, he signed up for an online BBA program with Manipal University Jaipur. He’s able to enhance his skillset without having to compromise on his work commitments. Vishnu J, online BCA, Manipal University Jaipur Works for SAP labs Working with SAP labs, our learner Vishnu, who has close to 10 years of work experience, wanted to study without quitting his job. He also wanted to build his industry connections and networks, which is why he chose Online Manipal. Tanvi Sharma, online MCA, Manipal University Jaipur Works for Capgemini Tanvi has 4 years of work experience and is currently working with Capgemini. She is pursuing her online MCA through Online Manipal to climb up the career ladder. This online MCA program is helping her gain valuable insights by fostering a deeper understanding of subject matter. Wrapping up In conclusion, online learning has revolutionized education by creating a bridge between learners and professionals from diverse industries and sectors. By transcending geographic boundaries, offering expert insights, fostering networking opportunities, and bridging the gap between academia and industry, online learning enriches the educational experience for students. It encourages a lifelong learning mindset and fosters diversity and inclusion. Embracing the power of online learning can empower individuals to explore various career paths, understand the intricacies of different industries, and prepare them for the challenges of a dynamic and ever-changing professional landscape.
The 4 A model of Marketing In today’s digital world, marketing has become more challenging than ever. Launching a new product with the help of advertisements and PR events is not enough because now people are smarter about what they buy and why. Today’s customers have a high level of awareness about the products they purchase and expect companies to meet their standard of transparency at all times. To market your product effectively, you need an integrated approach that considers the various factors influencing its success. After all, launching a campaign without a plan rarely leads to the desired results. That’s why one of the most effective marketing strategies is using the 4 A model: Acceptability, Affordability, Accessibility, and Awareness. The 4 A marketing model was developed by Professor Jagdish Sheth and Dr Rajendra Sisodia. It was developed as an addition to the 4 P model of marketing that provides a consumer perspective about the products in question. Candidates who are looking to start a career in marketing need to be well-versed with all marketing concepts like 7 P’s of marketing and 4C’s of marketing mix. An MBA in marketing course covers all aspects of marketing and is a great way to start or advance your career in marketing. Check out: MBA marketing course guide What are the 4 A’s of marketing? The 4A’s of marketing also referred to as rural marketing mix is a framework that highlights four essential elements that businesses and marketing professionals should consider to achieve success in their marketing efforts. They are: Acceptability: This refers to understanding and meeting the needs and preferences of the target market. To succeed, a product or service must be accepted by the customers and offer unique value compared to competitors. Affordability: Pricing plays a critical role in determining a product’s market success. It involves setting prices that are competitive and reasonable, ensuring that customers find the product or service worth the cost. Accessibility: This involves making the product or service easily available to the target customers. Accessibility encompasses factors like distribution channels, physical availability, and online presence. Awareness: Building awareness is crucial to let the target audience know about the product or service. Effective marketing communication and promotional strategies are essential to create brand recognition and visibility. Let’s delve deep into the significance of each of the 4 A’s Acceptability in 4 A’s of marketing Acceptability is an essential factor when it comes to marketing your product. For your product to be successful, it must be accepted by consumers. Therefore, acceptance is a crucial factor to consider when creating a marketing strategy for your product. Several factors can impact the success of your product, including the quality of the product itself, the price of the product, and how easy your product is to use. There are two types of this aspect, which are: Functional acceptability: Functional acceptability is the degree to which a product or service meets a consumer’s actual needs and is acceptable for them. These needs are essential to the person when making choices and decisions. Functional acceptability is very important because it can determine whether a product or service will likely succeed. For example, if a car has poor fuel efficiency, it would not be an acceptable product for most people. Similarly, if a company makes products with low-quality materials that do not last long and are difficult to repair, it would not be acceptable to most people. Functional acceptability also affects the willingness of consumers to pay for products. If a product is functional but not appealing, people may not value it highly enough to pay for it. It can make companies think twice about whether they should continue making that product. Another important concept related to functional acceptability is the perceived usefulness of products or services to consumers, which refers to how well people think the product or service meets their needs. For example, a person who regularly uses an electric toothbrush might feel more comfortable paying more for a professional-grade electric toothbrush with excellent battery life than for a cheaper model that does not last as long but works just as well. Psychological acceptability: Psychological acceptability is the extent to which a consumer perceives that a brand, product, or service is acceptable to them. It is closely related to consumers’ perception of quality. Acceptability generally refers to an opinion on whether or not a consumer would be willing to purchase something. Psychological acceptability may also refer to whether or not consumers are comfortable expressing a positive view of a particular product. Psychological acceptability can be affected by several factors, like a product’s form factor, size, shape, and material, which can contribute to psychological acceptance. Other factors include the brand image and perceived price. Psychological approval also depends on the situation, whether the consumer is in a social environment where the product is acceptable and useful. Affordability in 4 A’s of marketing Affordability means the ability to afford something with the necessary resources and money and how cost-effective a product is. There are many ways that businesses can sell their products or services, but some of the most common strategies are advertising, direct sales, and distribution. When marketing your product or service, you want to remember that the more affordable your product or service is, the better it is for your business. Another key concept in marketing is value. Value refers to how much people are willing to pay for a particular product or service and the value it will bring to them. It can be influenced by several factors, including product quality, brand reputation, and social acceptance. It can also be affected by budget-conscious consumers who may choose lower-priced products over higher-priced options if they perceive them as offering more significant value. Psychological affordability: Psychological affordability is the first and most important A of marketing. It refers to the idea that people are more likely to buy something if they perceive it as relatively affordable. In other words, if you price your product or service reasonably to a particular population segment, you are more likely to capture their attention. A psychological sense of affordability can be achieved in several ways. Generally, it’s best to keep your costs low while ensuring that you provide top-quality products or services. You can also test out different pricing strategies and ensure that potential customers perceive them as reasonable. Economic affordability: Economic affordability is essential for any business seeking to maintain a competitive advantage in an increasingly competitive market. Financial affordability encompasses interrelated elements: cost and value. First, the cost of a product or service must be affordable to customers. If a company wants to establish a niche market position and differentiate its offering from its competitors, it must ensure its products and services are assumed to be affordable to potential customers. Second, the value of a product or service is essential to customers. If a product or service is priced too high or doesn’t offer sufficient value in the long run, it will not generate sales. Accessibility in 4 A’s of marketing Accessibility is the idea of making your product or service easily accessible to everyone. You want to ensure that everyone can get your product or service and have a good experience with it. It’s about being open to everyone, no matter their social background. You can think of accessibility as two things: how easy it is for people to get to your products and how easy it is for them to use the product. If you make it easy for people to find and reach you, they are more likely to buy from you. Accessibility means different things in different contexts, but it usually means ensuring everyone has equal access to your product or service. Customer convenience: When it comes to marketing, accessibility is vital. Convenience is the number one factor that matters for consumers today. That’s why brands need to ensure their offerings are easy to get and use – whether that means offering 24/7 customer service or making certain products widely available at stores and online. To appeal to a broader audience, look for ways to make your offerings more accessible. For example, you can make your product more widely available by partnering with retailers or providing free shipping options. You can also encourage customers to try your products by offering samples or gift cards. Accessibility also matters when it comes to marketing yourself. It can be challenging to reach new customers when your business is based in a small town or online, but there are ways you can make it easier for people to find you and get in touch with you. You can create an email list, post on social media, and even use mobile apps that make it easier for people to connect with you. Customer availability: 4A’s of marketing is about understanding who your customers are and what motivates them to buy. The best way to understand your customer is to ask them. An excellent way to start is by asking customers what they like and dislike about the product or service you are selling and incorporating their feedback. It will give you a clear idea of their value and what may keep them from buying your services. Knowing these two things will allow you to tailor your offering to meet their needs better. For example, if they don’t like waiting, you might ensure that you have faster shipping options. You can offer both if they value convenience but also enjoy low prices. By doing so, you’ll be able to reach more customers and increase sales. Awareness in 4 A’s of marketing Awareness is the first step in any marketing campaign, and it’s the process of creating attention and interest in a product, service or idea. Awareness is essential because it helps build confidence among potential customers. If people are aware of your business, they are more likely to trust and purchase from you. Awareness can be achieved in many ways. You can advertise your business online, through social media, in-person events, etc. You can also build a loyal customer base by offering great products and services at affordable prices. Regardless of creating awareness for your business, you should always aim to improve upon it over time. It will allow you to build a strong brand identity for your organization and increase sales over time. Product knowledge: Product knowledge is the first step in the product development process, and it involves understanding what your customer wants and needs. Product knowledge helps companies understand customer demographics, motivations, and buying patterns, and it also helps them improve their products and services. One way to build product knowledge is by talking to potential customers. Companies can also use surveys and other research methods to gain insight into their customers’ needs by listening to user feedback and observing sales trends. Product knowledge is essential for a company’s growth strategy and revenue. By knowing what customers want, companies are better able to create innovative products that meet their needs while also generating revenue. Knowing what customers want can also help companies identify new ways to reach customers or increase sales of existing products and services. Brand awareness: It is the first step in building a successful marketing campaign. It is essentially the number of people who know about your products or services. If people don’t know about your business, they can’t become your potential customers. To build brand awareness, you should do three things: tell people about your company, tell them about your product or service, and tell them why it’s good. The main goal of any marketing campaign is to get potential customers to notice your business and want to buy from you. To do that, you need to tell people about your business and what you sell online and offline, and you should also tell them why they should buy from you. Most importantly, be yourself when you talk about your business. People will not trust you if your brand approach seems fake or if you try too hard to impress them with fancy wording and slick presentation. Also read: What are the 7 Ps of marketing Some examples of four A’s of marketing Acceptability: Example 1: A restaurant offering a diverse menu that caters to different dietary preferences, making it acceptable to a wider range of customers, including vegetarians, vegans, and meat-eaters.Example 2: A smartphone brand regularly conducting customer surveys and incorporating feedback to improve its product features, ensuring greater acceptability among tech-savvy consumers. Affordability: Example 1: An online streaming service providing various subscription options, including a basic plan with lower pricing and fewer features, catering to budget-conscious customers.Example 2: A budget airline offering discounted fares during off-peak seasons to make air travel more affordable for leisure travelers. Accessibility: Example 1: A multinational retail chain strategically locating its stores in high-traffic areas, making it easily accessible to customers and increasing footfall.Example 2: An e-commerce platform providing a user-friendly mobile app and website, ensuring customers can easily shop from anywhere using their smartphones. Awareness: Example 1: A social media campaign by a nonprofit organization, spreading awareness about a specific cause and encouraging people to support the initiative.Example 2: A new product launch accompanied by a nationwide television commercial and online marketing campaign, generating widespread awareness among potential customers. In each of these examples, the 4A’s of marketing play a crucial role in attracting and retaining customers, ensuring business success, and fostering brand loyalty. Acceptability, Affordability, Accessibility, and Awareness collectively contribute to building a strong market presence and connecting with the target audience effectively. Check out: Best marketing jobs in India Why should you know the 4A’s of marketing? Marketing aspirants and businesses should know the 4A’s of marketing for several reasons: Market success: Understanding and implementing the 4A’s framework can significantly improve the chances of a product or service succeeding in the market. Meeting customer needs, offering competitive pricing, ensuring availability, and creating awareness all contribute to market success. Customer-centric approach: The 4A’s emphasize the importance of understanding the target market and catering to customer preferences. By adopting a customer-centric approach, businesses can build stronger relationships with their customers and gain their loyalty. Competitive advantage: Implementing the 4A’s effectively can create a competitive advantage for a business. It allows them to differentiate themselves from competitors and offer unique value propositions that resonate with customers. Effective marketing strategies: The 4A’s framework provides a comprehensive guide for developing effective marketing strategies. It ensures that marketing efforts are well-rounded, covering crucial aspects that impact the customer’s decision-making process. Adaptability: The marketing landscape is dynamic, and customer preferences evolve over time. By following the 4A’s, businesses can be more adaptable to changing market conditions and consumer demands. Also read: What are the 4A’s of marketing Significance of 4 As of marketing The 4 As of marketing is a strategic framework that helps you increase your success. Today, the 4 As of marketing have become the standard for business and marketing strategy. Some of the benefits of the model include: Brand awareness is one of the most important benefits of the 4 A marketing model. If potential customers are not aware of a company’s products or services, they will not be able to purchase them. The 4 A model of Marketing helps to increase brand awareness by reaching out to potential customers through various channels, such as advertising, public relations, and social media. Lead generation is another crucial benefit of the 4 A marketing model. Leads are potential customers who have expressed an interest in a company’s products or services. Marketing helps to generate leads by providing potential customers with information about a company’s products or services. It can be done through various channels, such as online ads, landing pages, and email campaigns. The 4 A marketing model helps build brand loyalty by creating a positive association of consumers with a company’s products or services. It can be done through various channels, such as advertising, social media, and customer service. The 4 A model of marketing helps businesses improve customer satisfaction by understanding customer needs and desires and developing products or services that meet those needs. Market research, such as surveys and focus groups, can help gain this understanding. The model helps boost sales by creating demand for the products or services among potential customers. This demand can be generated through various channels, such as advertising, promotions, and pricing strategies. Also read: Why choose an MBA in marketing Sectors that can leverage the 4A’s of marketing The 4A’s of marketing can be applied across various sectors and industries. The principles are universal and can be tailored to suit the specific needs and characteristics of each sector. Here are some sectors where the 4A’s of marketing are commonly applied: Consumer goods: In this sector, understanding consumer preferences and demands (Acceptability) is crucial. Offering products at competitive prices (Affordability) and making them easily available in retail stores or online (Accessibility) are essential. Building brand awareness through advertising and promotions is also significant to stay competitive in the consumer goods market. Retail: Retail businesses need to focus on understanding customer needs and providing products and services that match those needs (Acceptability). Offering competitive pricing and deals (Affordability) to attract customers and ensuring stores are conveniently located or accessible online (Accessibility) are critical. Promotional activities and loyalty programs help create awareness and retain customers. Technology: In the technology sector, companies need to develop products and services that address specific customer pain points (Acceptability). Setting competitive pricing models (Affordability) and ensuring products are available through various channels (Accessibility) are crucial. Technology companies often invest heavily in marketing and advertising to create awareness about their innovative solutions. Healthcare: In the healthcare sector, understanding patient needs and providing quality medical services (Acceptability) is vital. Setting transparent and reasonable pricing (Affordability) is important to gain trust. Ensuring accessibility to medical facilities and healthcare information (Accessibility) is critical for patient care. Building awareness about health issues and medical services through educational campaigns is also essential. Hospitality and tourism: Understanding customer preferences and offering personalized experiences (Acceptability) is a key aspect of marketing in this sector. Providing competitive pricing and attractive packages (Affordability) to entice travelers is essential. Ensuring accessibility through booking platforms and travel agencies (Accessibility) is important. Creating awareness about destinations and hospitality services through marketing and promotions drives tourism. Financial services: In the financial sector, understanding customer financial needs and offering suitable products (Acceptability) is critical. Providing transparent and competitive pricing for financial products (Affordability) is important. Ensuring accessibility through online banking and various branches or offices (Accessibility) is essential. Building awareness about financial solutions and promoting financial literacy are also significant. These are just a few examples, but the 4A’s of marketing are versatile and applicable in various other sectors, including education, real estate, automotive, and more. Applying these principles helps businesses better meet customer needs, gain a competitive advantage, and build a strong market presence. Improve your marketing knowledge with Manipal University Jaipur’s online MBA in marketing An MBA in marketing helps in honing your knowledge and skills. The various subjects included in the MBA marketing course give you insights into the various marketing concepts and strategies that help you thrive in the domain successfully. If you consider doing an MBA in marketing, always prefer a university that has good accreditations and wide recognition. Manipal University Jaipur (MUJ) has popular accreditations and recognitions like NAAC A+, AICTE, ICES, IQAS, WES, and all the courses offered by the university are UGC-entitled. MUJ also offers online MBA through the platform Online Manipal. With an advanced integrated learning management system (LMS), experienced faculty & mentorship, attractive scholarships, student support services, and placement assistance programs, MUJ stands out from the rest of the universities that offer online degrees. Check out: A guide to get a job in the marketing sector Conclusion The 4 A marketing model considers the buyer-centric marketing concept, which evolved from experience and analytics within the digital marketing field and adapted to the business-to-business world. It focuses on the end-to-end process of delivering marketing strategies and engaging the target audience. Marketing’s role is to drive awareness of the company, acquire new customers, and keep them loyal. The subsequent steps in the marketing cycle focus on building a community of brand advocates, engaging them as brand ambassadors, and then measuring and optimizing engagement levels on behalf of the brand. The 4 A marketing model is a great way to think about the marketing process, but there is much more to it. You can also think of it as the foundation for the marketing strategy.
Epic.U: A game changer in your online learning journey In the age of digital learning, where classrooms are as boundless as the Internet itself, we acknowledge the need for a space that nurtures the online learning community. A space where learners from all corners of the globe can connect, collaborate, share insights, and grow together-obviously, non-academic interaction. This has given rise to an innovative concept: a social media platform dedicated to online learners. Digital learning is at par with on-campus learning today, so there is a need for online learners to have social interactions. You can stay connected with your peers and classmates wherever you are. Epic.U: An overview Our blog post today will take you through the intricacies of our in-house community networking platform- Epic.U. Through our in-house networking app, you can establish connections, engage in discussions, and stay in touch with online learners across geographies. Epic.U allows for greater peer-to-peer interaction, helping learners engage with each other regularly. As an online learner with Online Manipal, you can participate in weekly meetups & challenges and engage in healthy conversations. You can explore various communities based on your interests, domains, and topics. With Epic.U, Online Manipal aims to create an interactive platform, to ensure online learners are able to engage and interact with each other outside of academics. Here’s a glimpse into all that you can do by joining Epic.U. Become an Epic.U legend! Your story goes beyond your work, education and the place you come from. Your story is an embodiment of your journey, struggles, triumphs, and all that it took to be where you are. With Epic.U, you can share your unique stories and connect with your peers on a more personal level. You can represent an unfiltered version of yourself, and your story might turn out to be inspirational to others. Join a fun fresher’s party Epic.U holds a fresher’s party every time a new batch is inducted. This allows you to get to know your peers, classmates, and batchmates and create a bond that is essential through your online learning journey. You can also participate in some fun games. Become a part of fun groups Epic.U is a community networking platform solely run by online learners. Our online learners already have a number of groups created on varied interests and topics, which you can join. From talent groups, fitness zones, meme zones, career growth to food zones, you can engage in fun conversations through these groups. The “Events zone” section gives you information about the upcoming events and programs that will be held and how to participate in them. Also, Epic.U hosts weekly events in which learners can participate. They also get the opportunity to host or co-host these events. Write your heart out If you are an avid writer, then Online Manipal gives you an opportunity to pen down your thoughts in the form of blogs. As an online learner, you can write blogs on various topics and share them on Epic.U. You can also participate in the blog contests organized by us, wherein you’d be given a topic to write about, and your blog will be published on the official Online Manipal website. Check out the blog written by our online learners How to balance online learning and personal/work life Flaunt your talents Epic.U gives you an opportunity to unveil your talents and give the spotlight that you truly deserve. We organize talent shows, wherein you can celebrate your potential in its rawest form. It’s not just about winning or losing, but about the courage to put yourself out there. This also allows you to connect with peers who share similar talents to yours. Participate in skill sessions A virtual classroom is usually more diverse than a physical classroom. You get to meet peers who are from diverse backgrounds and work experiences. Through regular live skill sessions, your peers from top organizations interact with you to help you grow professionally and personally. This motivates you to upskill and cross-skill. Open up in mental wellness sessions Epic.U takes pride in promoting mental wellness by creating a platform where mental health is given utmost importance. As an online learner, you can open up like never before in a safe space and share your candid thoughts. We organize sessions around crucial life aspects that allow you to judge the importance of mental wellbeing in your professional life. Bottom line Epic.U as a powerful tool for online learners, a virtual hub where knowledge, experiences, and insights converge. It’s a forum that promotes dynamic peer-to-peer learning, facilitates healthy discussions, and provides invaluable feedback, thereby enriching the overall learning experience. In this digital age, where the boundaries of classrooms are being redrawn, we hope to ensure online learning is as engaging, collaborative, and effective as its traditional counterpart, through Epic.U.
